If you're looking for words that tell your story with accuracy and fervor, let's talk.
My first published piece — advice to a reader on how to humanely trap a raccoon — appeared in the New York Daily News Action Line column 38 years ago. Since then, I've reported, written, edited, consulted and spoken in just about every medium about many topics. I've run editorial staffs and consulted on a variety of projects, but have primarily been a freelance writer since 1990.
I've written books, organized conferences, consulted on startups, reported on murders, marketers and stickball games, ghosted white papers, delivered presentations, been a columnist for media trade magazines, written profiles and cover stories, edited Adweek and TheDeal.com, launched websites, created newsletters, started a magazine about second homes (just as Wall St. crashed), written covers for custom publications, published technology advertorials for the New York Times, ghostwritten business pieces, conducted proprietary research, advocated for treatment for substance abuse and mental illness, taught communications, advised start-ups, mentored young writers, and always looked forward to a new challenge.
If it's something I haven't done before, I'm probably interested in trying it. If it's something I have done, I'll bring my broad experience to the project.
I've expanded into covering health and social issues after focusing on marketing, media and personal finance for the past 20 years. I also launched The Elephant on Main Street: An Interactive Memoir of Addictions and Recoveries, and am developing a website about the side effects of prostate cancer treatments. I wrote the lead article for a nationally syndicated five-part series about addiction and recovery in 2006. I am an adviser to Outpost for Hope, and contribute to MIWatch.org.
I edit Around the Net in Brand Marketing, a daily roundup of marketing news. I enjoy juggling a variety of other assignments in between, and am fond of tight deadlines.
I wrote WebWorks: Advertising (Rockport Publishers, 2000) and, with new products expert Robert M. McMath, What Were They Thinking? (Times Books, 1998). I've contributed cover stories, columns, and articles to a variety of business and consumer publications including UBS' Symposium, Booz Allen's strategy+business, Advertising Age, Dex' Your Business, Agency, Folio:, NetGuide, Selling, Consumer Reports, and NewsInc. I've been online since 1983, when I was a news writer for a market test that became Prodigy Interactive Services, and have developed several products for the web including Advertising Online, one of the four original About.com channels, BackChannel for the American Association of Advertising Agencies (AAAAs), and RockNews.com for MJI Broadcasting. I was conference chair of ThunderLizard Production's acclaimed "Web Marketing" and "Web Advertising" conferences, and have spoken or run panels at many other venues including "FolioShow," "MacWorld," and the AAAAs and M2 conferences.
I am a fourth-generation newspaperman who started at the Daily News in 1969 as a 16-year-old copyboy. I later becames a general assignment reporter and features copy editor at the paper. I was editorial director of Adweek, Adweek's Marketing Week (now Brandweek), Marketing Computers and other publications from 1986 - 1990, and editor-in-chief, digital media for The Deal (2000-2001). For books, I am represented by Jane Dystel of Dystel & Goderich Literary Management.